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Heat not Burn and e-cigarettes – what’s the link?

Heat Not Burn and E-cigarettesReading Time: 4 minutes

It’s been said a few times that the amazing rise of e-cigarettes is what’s opened the way for Heat not Burn technology. The concept has been tried before, and failed every time – but not because there was anything wrong with it. The idea was just too different, and most smokers were happy enough with what they had. If you wanted to inhale nicotine you lit a cigarette – it was that simple.

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