If you’re a regular reader of this site – and you should be – you’re probably aware that if you live in the USA, and want access to the latest in effective Heat not Burn devices, you’re basically stuffed. Philip Morris submitted a Pre Market Tobacco Authorization for the iQOS in 2017, but for the last two years they’ve basically been sitting on it. Well, at last there’s some good news; the FDA approves IQOS and American smokers should finally be able to buy the world’s leading HnB system.
As most of you will already know when we are not reviewing all the latest and greatest devices we also like to concentrate on heat not burn news from around the world. So here we take a look at what has been happening globally in the world of heat not burn in recent months.
Bad news: FCTC will declare war on heat-not-burn (they just haven’t gotten organized yet.)
by Carl V Phillips, PhD.
The World Health Organization’s Framework Convention on Tobacco Control (WHO’s FCTC) is the most influential tobacco control enterprise in the world. Consumers in rich Western countries may not often notice FCTC’s impact because their dominant domestic tobacco control, such as the FDA in the US, are large and powerful enough to set their own agenda. But even in the West, FCTC’s agenda creates marching orders that a lot of tobacco control organizations follow. Thus, all heat-not-burn consumers should feel some trepidation about FCTC slowly getting organized to attack them. Their next attempt to attack heat not burn will be at the upcoming eighth session of the Conference of the Parties (better known as COP8) taking place in Geneva, Switzerland from 1st to 6th October 2018.