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Big Tobacco and Heat not Burn – a friend or foe?

Big Tobacco and heat not burn

Right now the big tobacco companies are major players in the Heat not Burn market. Apart from loose-leaf vaporisers like the PAX series, all the products that are starting to go global are produced by cigarette manufacturers. At first glance that makes sense; after all they already sell tobacco products, and HnB is a logical addition to their range.

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Heat not Burn and e-cigarettes – what’s the link?

Heat Not Burn and E-cigarettes

It’s been said a few times that the amazing rise of e-cigs is what’s opened the way for Heat not Burn technology. The concept has been tried before, and failed every time – but not because there was anything wrong with it. The idea was just too different, and most smokers were happy enough with what they had. If you wanted to inhale nicotine you lit a cigarette – it was that simple.

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Conflicts in Cardiology

Cardiology

Vaping both causes, and fixes, vascular function

Before we get to this article we would like to point out that although very much primarily we are all about heat not burn technology we will occasionally cross over into the world of vaping because there are quite a few similarities between the two.

Last month saw two very different studies, from the same field of research, reach completely opposite conclusions in relation to vaping. I’ll give you 30 seconds to guess which one of these two studies saw the widest possible media coverage:

  1. Short-term e-cigarette vapour exposure causes vascular oxidative stress and dysfunction: evidence for a close connection to brain damage and a key role of the phagocytic NADPH oxidase
  2. Cardiovascular Effects of Switching From Tobacco Cigarettes to Electronic Cigarettes
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