As research has highlighted, smokers tend to smoke because they enjoy it. I certainly did and probably still would if not for the eye-watering cost of smokes in the UK (not quite as eye-watering as Australia mind). While vaping and, of course, heat-not-burn have both come a long way in providing that enjoyment – aka the Pleasure Principle – to many smokers, there’s just too much faff involved with both product types. Can’t say I blame them to be fair, there is a level of faff with both but, and it is a big but, the level of faff coincides with the experience you are trying to get.
As part of our recent and upcoming, review from Uwootech, we were sent some samples of their take on HEETS. Due to the popularity, or market dominance, of HEETS it is unusual to see other brands of heated tobacco products available for consumption. My co-reviewer, Fergus, has tried the Fiit sticks from KT&G but predominantly, when we review devices, we use HEETS so it makes a nice change to be able to review a consumable rather than a device.
Last year, we reviewed the Uwoo Y1. This year, Uwootech sent us their latest device, the Uwoo Ym. Unlike most other devices I have managed to get my hands on (thanks boss!), the Uwoo Ym uses a spike instead of a blade. Using a spike allows manufacturers the option of compacting their device around smaller heating circuitry. Smaller does not necessarily mean better, however.