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When will Heat Not Burn become popular?

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World Health Organisation notices Heat not Burn

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Heat not Burn products are coming to the attention of a new audience – and that might not be good news. The World Health Organisation is gearing up for its latest tobacco control junket and, for the first time, heated tobacco products are on their radar. They haven’t attracted as much of the WHO’s dislike as electronic cigarettes yet, but this could be just a matter of time.

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How safe are tobacco vaporisers?

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Rumours are circulating that tobacco vaporisers and other heat not burn products might not deliver on the reduced harm that justifies the products’ existence. Not all these health claims are new, of course – they’re as old as the products themselves. Heat not burn probably has more potential now than ever before, though. Earlier attempts to sell the technology failed, probably because it was just too different from what smokers were used to.

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