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PMI want to give up cigarettes – but not everyone’s happy

Reading Time: 5 minutes

In the last post we talked about New Year resolutions and how switching to heated tobacco might be one of yours. That turned out to be quite prophetic, because somebody else made a resolution that features HnB products, and they didn’t exactly keep it quiet either. That somebody was Philip Morris, the world’s largest and most successful tobacco company, and they announced their resolution with a series of full-page ads in major newspapers.

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PAX 3 Review – Does it match the hype?

Reading Time: 7 minutes

A couple of weeks ago I mentioned that the next device we looked at on Heat not Burn UK would be the PAX 3 from Pax Labs. That’s sparked some excitement from just about everyone I know who’s ever used a loose-leaf vaporiser to inhale anything, which didn’t really come as a surprise. After all, if there’s a device that every other vaporiser on the market ends up being measured against, the PAX 3 is it.

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HnB “as bad as smoking” says study – but what’s the truth?

HnBReading Time: 6 minutes

And so it begins. A new paper presented to the American Heart Association claims that Heat not Burn products harm blood vessel function in the same way as smoking. No doubt there are a dozen other studies underway right now that will soon produce papers linking heated tobacco products to heart attacks, lung disease and various cancers. Carefully tailored press releases, all including some form of the phrase “as bad as smoking”, will be leaked to sympathetic journalists. Public health activists don’t even need to go looking for friendly hacks; they can just get in touch with the ones who wrote negative articles about e-cigarettes.

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