Even before the whole VAPI (Vaping Associated Pulmonary Injury) debacle in the US, briefly covered here, former FDA commissioner was not happy with pod mods. JUUL in particular. On several occasions over the course 2018, Mr Gottlieb was insistent that JUUL alone was the cause of, what he called, an “epidemic” of youth use of e-cigarettes.
If you follow the news around tobacco harm reduction you’ll know that pod mods – especially the JUUL – are the subject of the USA’s latest moral panic. The country that gave us Prohibition and the war on drugs (the reason the USA has more people in jail than China, a communist dictatorship with four times the population) is whipping itself into a froth of righteous indignation about a product that was specifically designed as a safer alternative for smokers.
Here at Heat not Burn UK we’re always interested in new reduced-harm tobacco products. As you’d expect we’re most interested in HnB devices, but we’re more than happy to have a look at anything else that comes on the market. One gadget we’ve wanted to take a look at for a while (but can’t, because it’s illegal in the EU) is JUUL, an ultra-compact e-cigarette that’s taken a huge share of the US market. The JUUL is also known as a Pod mod.