Over the last year we’ve seen a lot of progress for heat not burn products, with the iQOS heated tobacco device now available in several countries including right here on this website and a few new devices set to be released soon. The market looks like it could be on the brink of some serious growth, and within a few years HnB could have made as big a dent in smoking rates as e-cigarettes already have.
A couple of months ago we looked at BAT’s heated tobacco device called glo, their stick-fed iQOS rival that’s currently being trialed in Japan. It still hasn’t been released in other markets, and BAT haven’t revealed their plans for it yet, so it could be a while before smokers in the UK have a chance to try it. Just so you know what you’re waiting for, however, Heat Not Burn UK set out to track one down. It was a struggle, but last week one of our agents finally managed to get his hands on the elusive device so we can bring you a BAT glo preview.
Reading Time: 4 minutesHeat not Burn products are coming to the attention of a new audience – and that might not be good news. The World Health Organisation is gearing up for its latest tobacco control junket and, for the first time, heated tobacco products are on their radar. They haven’t attracted as much of the WHO’s dislike as electronic cigarettes yet, but this could be just a matter of time.
Continue reading World Health Organisation notices Heat not Burn
